Fireside chat: Hybrid shopping - How to maintain the customer experience whether online or in person
This broadcast will be streaming live at 12pm ET on the 13th of June
The global retail industry is forecasted to be worth over 30 trillion USD by 2024 and with this growth consumers will continue to change the way they shop. Retailers, particularly in the last few years, have had to innovate significantly, particularly around the technologies they have invested in to provide the best user experience. While technological needs differ depending on whether a retailer is online or in person, an increasing move towards IoT, AR, VR and many more are being seen everyday, as customers come to expect more from their experience than in the past.
Our industry experts will bring examples of technology being integrated both online and in-store. They will look into what can be learnt for technologies such as IoT and automation around the customer behaviours and expectations and how retailers can use this to their advantage to ensure that they stay ahead of their industry competitors.