Seagate Technology has expanded its Lyve Cloud Object Storage offering and added new regions in Europe and Japan.
The company said the expansion will provide cost optimization, operational efficiencies, and scalability across a number of enterprise use cases.
In a press release outlining the updates, Melyssa Banda, VP of enterprise systems and solutions at Seagate said that the new features and expanded regional coverage will help customers build out their regional presence and scale cloud-native AI and machine learning workloads.
“With these additions to our S3-compatible cloud object storage offering, we are also well positioned to support global and local enterprises in maintaining compliance with data localization policies while navigating the most challenging IT environments and scaling their businesses cost-effectively,” she said.
Seagate has introduced five new features to its Lyve Cloud Object Storage solution, which the company describes as a Data Storage-as-a-Service offering. These features include Data Lifecycle Logic to automate data transitions, no minimum object retention, and near-instant geo-replication to enable real-time replication which provides distributed data protection against natural disasters.
The company has also introduced IP source control and a white label option to allow customers to take Seagate’s products to market under their own brand.
Speaking to DCD, Vincent Oostlander, Seagate’s director of EMEA solution sales, said that all of the new features have been developed in consultation with the company’s customers, with data lifecycle management dominating the majority of conversations.
“Moving data is very expensive, so that was initially our focus,” he said. “Object retention is also part of that. In some cases, the flexibility is not there, and what we want to offer is full cost transparency, and that includes meaning you can always move your data whenever you feel like it or you need to.”
In addition to the expanded feature list, Lyve Cloud Object Storage is now available in the EU, based in Frankfurt, and Japan, based in Tokyo, in addition to the previously available US, UK, and Singapore regions.
“Customers that also have locations in Europe [have said] they would love to have our support and services [in the EU] as well,” Oostlander explains. Seagate has chosen to operate the region out of Frankfurt, Germany because most European countries are happy to comply with German data protection legislation.
Oostlander said the company has other destinations in mind for the future, but noted that Seagate is not in a hurry to “cover the globe” in the next few months.
“We do it step by step, listen to our partners, look at the demand, and then start the implementation,” he said.
The newly launched features and regions are available to customers from today (September 11).
