AtlasEdge Data Centres, the joint venture between telecoms company Liberty Global and digital infrastructure fund DigitalBridge, has officially launched.

The JV operates more than 100 Edge data centers across Europe, bringing together DigitalBridge's (formerly Digital Colony) Edge assets and Liberty Global's real estate portfolio.

The company was announced in May, but the deal officially closed this week.

With its launch, the company announced its executive leadership team. The company will be led by executive chairman Josh Joshi, former CFO of Interxion and Telecity.

The company revealed that Zahl Limbuwala has been its chief operating officer since May. Limbuwala co-founded data center modeling and analytics company Romonet in 2009, running the company for 11 years.

Romonet was acquired by CBRE in February 2019, with Limbuwala running CBRE Data Center Solutions' global strategy for the next year.

"So today is the day for the 'big reveal' - today marks the launch of AtlasEdge Data Centres (backed by Liberty Global and DigitalBridge) and the beginning of an exciting journey ahead for me as Chief Operating Officer and an awesomely talented team of folks from all over the data center, telco, and adjacent industries," Limbuwala said on LinkedIn.

"This really is just the beginning, big announcements to follow over the next few weeks and months!

Also on AtlasEdge's team is Ron Huisman. Now CFO, he was previously MD and group controller and global head of capital allocation at Liberty Global.

Liberty's MD of legal, Henry Harris, is now AtlasEdge's general counsel and head of corporate development.

Interxion's former international senior director, Daniel Thomas, is AtlasEdge's SVP of sales.

AtlasEdge takes over what were Liberty Global's data centers, and launches with several Liberty Global operating companies as anchor tenants. In the UK and Ireland, it will host Virgin Media; in Switzerland, it will host Sunrise-UPC; and in Poland, it will host UPC.